Were you at a basketball game? Have you seen the huge screens that hang over the field and project the game up close? Did you see during the break a video of you jumping an screaming? Did you pull out your mobile phone to video yourself and ended up taking a video of the next guy? Shufi allows anyone who appears on the screens to purchase that video segment and havie it on their phone to enjoy and share. Moreover, Shoppi will allow viewers to pre-order to see themselves on the big screen. For example, get a video of your marriage proposal over the screen. The idea of Shoppi is to allow viewers on the field to purchase videos in different ways and get them instantly to their mobile phone.